Ambition 2.0

Ambition was the second project I worked on while working in-house at a tech product startup. For phase 2, I knew we needed a refresh to keep people engaged. At the time, everyone, regardless of user type, had the same “profile”. I pushed to change up the navigation and give managers their own profile—no more landing at a page with empty boxes—managers have their own groups and their own profiles, with easy access to their subordinates data and dashboards. See Version 1.

Year: 2015 / Completed While At: Ambition

Branding, Collateral, IA, UI, UX, Web Design

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